BMW's new flat logo is everything that's wrong with modern logo design - The Verge
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Descripción
BMW is introducing a new logo, the biggest redesign it’s had in over 100 years. The new design is a more modern and flatter look, with a transparent background that replaces the outer black ring. It was first featured on the i4 electric sedan concept.
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BMW reconstructed: Dim Newman on his improvement proposal and the flat design trend that conquers all
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